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IBM removes X/Twitter ads as Elon Musk promotes anti-Semitic conspiracy

Just a few hours later Elon Musk endorsed an anti-Semitic conspiracy theory Wednesday night, a new report discovered ads from major companies placed on pro-Nazi content on X, Musk’s platform, formerly known as Twitter.

On Thursday evening, one of these companies, IBM, officially suspended all advertising on X.

“IBM has zero tolerance for hate speech and discrimination and we have immediately suspended all advertising on X while we investigate this completely unacceptable situation,” IBM said in a statement to media outlets including the Financial Times And The edge.

On Wednesday, Musk responded to a user’s post posting a anti-Semitic conspiracy theory which claims that Jews are replacing whites with immigrants from minority groups.

“You told the truth.” replied Musk in a post that now has nearly 6 million views on X.

In the following postsMusk doubled down on his efforts, explicitly citing organizations like the ADL, which he accused of refusing to “criticize the minority groups that pose their primary threat.”

Musk’s hand-picked CEO for X, Linda Yaccarino, appeared to respond to criticism of Musk’s posts in her own post Thursday afternoon.

“X’s point of view has always been very clear: discrimination by everyone should STOP at all levels – I think that’s something we can and should all agree on,” said Yaccarino. “Regarding this platform, final.”

However, just hours before Yaccarino vaguely addressed anti-Semitism on X, Media Matters For America published a new report which reveals that advertisements from big companies are running on pro-Nazi content on X.

The report found that ads from companies including IBM, Apple, Oracle, Xfinity and Bravo ran over content promoting Nazis and sharing positive messages about Hitler. As previously mentioned, IBM has already announced that it is suspending its advertising campaigns on the platform.

It should be noted that this is far from the first time this has happened. Mashable before reported on a Media Matters study just a few months ago, which found that ads from companies including Amazon, FIFA, Samsung, MLB, Sports Illustrated and Adobe were running alongside pro-Hitler and pro-Nazi content on X .

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