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Good year !

There are six weeks left in 2023, but some on social media are already popping the champagne and shouting “Happy New Year!” and revive their resolutions.

Proactively setting goals for the year ahead has become a trend online, where a number of creators have posted videos and memes detailing how they’ve already gotten themselves into a 2024 mindset.

“It’s November 1st, which only means one thing: It’s time to set your goals for 2024,” content creator and podcast host Kia Commodore said in a recent TikTok. video. Unlike waiting until Jan. 1, she explained, this approach “gives you two months to start achieving your goals” and making sure those self-improvement resolutions stick.

The early arrival of the New Year online fits into the lightning-fast pace of the Internet, where it’s never too early to celebrate the next season or holiday.

In an Instagram post from August 1, social media personality Steffy Degreff appeared in a video which showed her sipping a comically sized Starbucks pumpkin spice latte in a kitchen decorated with pumpkins and other harvest season ornaments. “Happy August!!!! » she said in a caption. “Which means it’s basically September, so it’s actually fall.”

Online, Christmas begins when people compost their jack-o-lanterns. A popular meme contrasts with the sudden change a supposedly typical person experiences when the calendar shifts from October to November. Imagine side-by-side photos of Mariah Carey. In the Halloween photo, she is wearing a witch costume; on November 1, she appears in a Santa Claus costume, as she does on the cover of her album “Merry Christmas.”

Now, the impatient souls of social media have come for New Year’s Day. Health goals. Personal growth. Get started right away, no Times Square ball drops required!

“Your glow for 2024 starts now!” » Jodie Taylor, 32, wrote in the caption of a TikTok video she posted in September.

In the video, Ms. Taylor, a diversity manager and lifestyle content creator who lives in Brooklyn, provides guidelines for developing a “formal action plan to shine by the end of the year and really pop in 2024 “. She takes a pragmatic approach to the plan, calling the last few months of the year “T4” in a pep talk that covers career, finances, spirituality and physical appearance.

“Instead of a resolution that tends to seem more nebulous and vague, I wanted people to start thinking about the areas of their lives that contribute to their own well-being,” Ms. Taylor said in an interview. “When you start planning your goals on January 1, January 2, you’re not really going to see progress.”

Carter Kale, 26, wrote down his 2024 goals in October and job them on TikTok. “A good quarter ahead,” Mr. Kale said, echoing Ms. Taylor’s reuse of corporate jargon for self-improvement.

Her list included 200,000 followers on TikTok, reading 10 books, and buying a house. Mr. Kale, who lives in Washington, D.C., and works in government consulting, said he hoped sharing his goals early on would help motivate him and hold him accountable.

Of course, if your plans for 2024 don’t come true, there will always be 2025. Which is almost here.

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